WWE

Dwayne Johnson’s Lucrative Deal with WWE and TKO

Following a tumultuous week marked by controversy surrounding former Executive Chairman Vince McMahon, WWE stirred up a different kind of debate on “SmackDown” when Cody Rhodes made way for Dwayne Johnson “The Rock” Johnson to challenge Roman Reigns at WrestleMania. While the wrestling community deliberates over WWE’s decision, more details have surfaced regarding The Rock’s increased involvement with the promotion, including the financial aspect.

Dwayne Johnson

According to Dave Meltzer‘s report on the latest episode of “Wrestling Observer Radio,” The Rock secured a substantial $30 million deal upon accepting a position on TKO’s board of directors and agreeing to face Reigns for the Undisputed WWE Universal Title at WrestleMania. This agreement, finalized in early January, was orchestrated by WWE President Nick Khan and Endeavor/TKO CEO Ari Emanuel, leveraging The Rock’s existing relationships with both executives to facilitate the deal. Notably, many within WWE were reportedly unaware of The Rock’s commitment to face Reigns.

While The Rock’s financial arrangement and board seat appear firm, uncertainties surround the WrestleMania match with Reigns due to fan backlash over Rock replacing Rhodes as Reigns’ opponent. Reports suggest that this reaction has been incorporated into a storyline, potentially positioning Rhodes in a role akin to past stars like Bryan Danielson and Kofi Kingston. However, whether Rhodes will replace The Rock or be added to the match to create a three-way contest remains ambiguous.

Answers to the in-ring queries are anticipated during WWE’s WrestleMania 40 press conference in Las Vegas, Nevada, scheduled for this Thursday. The event is expected to feature appearances by various WWE stars, including The Rock, Reigns, and Rhodes.

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